Home The News HQZ Blog Tanis Campbell Five Steps to Become Profitable From Your E-mail List
Tanis Campbell

Five Steps to Become Profitable From Your E-mail List

Don't you wonder sometimes why your emails don't get the response you anticipate?  The whole email outlook has changed, mostly because people get lots of them everyday and throughout the day.  Also, we don't have time to read long and wordy emails.  Below are five valid approaches (recently suggested by Internet authority Chuck Anderson) that we strongly recommend that you consider the next time you use email to promote your business.


  1. What do your clients need? What do they REALLY need? What brings visitors to your website.  What common problem, need, or want can you help them with?
  2. Decide what to offer.  Give them something free – free report, tool, e-book, stats, chapter of your book, etc.
  3. Create a great headline and title
  4. Get a good email service provider.  You need this to manage and measure
  5. Communicate with your list regularly.  Measure, measure, measure

Using these tactics will ensure that you think about what your customers are seeking and start relating to them in terms that matter to them.

Tanis Campbell
© 2011

About the author

Tanis Campbell
Tanis Campbell
Tanis Campbell, HQZ CEO, is also the President of Dot Wizards, and a hands-on professional executive manager with a proven success across multiple business disciplines, including general management, operations, finance, marketing and sales.

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