Tanis Campbell (Dot Wizards, a website design and e-commerce consulting firm)
Websites and Internet Marketing Drive Today's Businesses
"Is there a "secret sauce" for website success? Let me ask you this question: Why build a website if it can't be found? That's like making a commercial without buying airtime, or designing a brochure without printing and distributing it. Who does that? You'd be surprised." ~ Tanis Campbell
Tanis Campbell, HQZ CEO, is also the President of Dot Wizards, and a hands-on professional executive manager with a proven success across multiple business disciplines, including general management, operations, finance, marketing and sales.
Articulate, creative and entrepreneurial, she excels at offering innovative and practical solutions to real world business opportunities. With more than 30 years experience in the electronic and computer industry, she has demonstrated an ability to lead others to produce desired results.
Significant engagements include working with a Southern California Professional Purchasing Group for Physicians, a Texas based commercial real estate and development company providing all websites for the organization, creating a content managed website for a scientific measurement company, working with an Internet software company as a consultant to their professional services and sales organization.
In this role she helped implement a solution selling approach for web based content management, scoping and specifying on-line capability for multiple customers; performing web assessment and e-business readiness assessment of a leading document management company; managing the creation of the business plan, presentation and sample web pages for a brick and mortar clients' transition to a "click and mortar" company; and created product launch plan (including creation of a prototype of the product), market verification as VP of Business Development (Consultant) for a high density packaging company.
At Toshiba America Electronic Components for 12 years, Tanis served in a number of positions, including Director of Business Process Development, Project Director for a multi-million dollar program implementing Lotus Notes and Microsoft Office company-wide, and Director of Memory Marketing. In this role she successfully managed a 45 person team responsible for all product management, including Profit and Loss, for Toshiba's Memory Product Line in North America which had revenue of $1.2 billion per year. Prior to Toshiba, she worked at a Semiconductor Company (AMI) in a number of roles, starting in Finance as a Budget Analyst doing company consolidations, progressing through Product Line Controller and then transitioning to Marketing as a Product Marketing Manager.
Prior to forming Dot Wizards, her most recent corporate assignment was VP of Business Development and Consulting at IKON Office Solutions, Technology Services where she was responsible for business development and client solutions focusing on messaging, collaboration and e-business internet based solutions. She was also the Business Development Manager for IKON's Center of Excellence for the IBM / IKON National Alliance.
Tanis lives in Corona del Mar with her dog, where they are seen regularly on their daily walks.
Dot Wizards and Stearns Dwight & Associates founded HQZ Experts, Inc. (HQZ) in 2009.
HQZ's four subsidiary entities include:
- A2Z Web Wizards - affordable website developer catering to small business and trades
- Agency Web Wizards - developer of websites for other marketing, PR and advertising agencies
- Dot Wizards - specializes in web site design, development, e-commerce, search
engine optimization, and web marketing for medium to large companies. Our mission is to make clients look smart and get noticed on the web - SDA Word Wizards - business 'wordsmithing' specialists for PR, articles, copywriting, newsletters/Blogs, and website design
